Karthasis

Drug Marketing

Regulatory-compliant, evidence-led campaigns that educate HCPs and patients while enabling effective field performance.

Regulatory-Compliant Campaigns

Labeling, claims and materials aligned with market regulations and medical review.

  • Claims substantiation and safety language
  • MiRC / PV / AER workflows respected
  • Risk/benefit balance and fair balance
  • Approval trails and version control
🏷️
Drug Labeling & Packaging Design

Clear, compliant labels and packaging that communicate dosage, safety and storage effectively.

  • PI / PIL alignment and readability
  • Barcodes, serialisation and formats
  • Color systems and legibility standards
  • Mock-ups and print-ready files
🩺
HCP Pamphlets & Educational Materials

Scientifically accurate pamphlets and leave-behinds designed for clarity and speed of understanding.

  • MOA visuals, dosing and contraindications
  • Study summaries and outcomes charts
  • QR codes to gated scientific resources
  • Localized language and branding
🎯
Doctor Identification & Rep KPIs

Precision targeting and measurable field performance.

  • HCP segmentation and territory mapping
  • Call plans and detail frequency goals
  • KAM dashboards and CRM integration
  • Script lift and share-of-voice metrics
🎬
Educational Video Design

Motion and storyboarding for MOA, dosing and adherence education.

  • Key messages, scripts and storyboards
  • Animation and filmed assets
  • Voiceover, captions and localization
  • Compliance, medical and legal reviews